Museums and Social Networks:
What to do the easier way

from MPMA Museum Technology Committee

Social Media Strategy

(thanks to Western Museums Assoc. for some points)

Institutional Cultures Shift:

Who gets to speak for the institution?
Who becomes the voice?
How do you define it?
How do you integrate these tasks into already-busy work loads?

Benefits Of Using Social Media

Social Tagging
Open Collection Data
Visitor Involvement And Reaction

Time Issues

Policy Issues

Museum Social Network Examples

Indiana Museum of Art tag cloud is a visual display of words used to describe art in the Indiana Museum of Art's collections. It represents the most popular tags submitted by participants. [http://www.imamuseum.org/connect/tags]

Minneapolis Institute of Arts and the Walker Art Center "Explore the combined collections of the Minneapolis Institute of Arts and the Walker Art Center through hundreds of new features in ArtsConnectEd. Search over 100,000 resources in the Art Finder, including works of art, texts, audio, video, and interactive resources. Save and customize items in the redesigned Art Collector. Comment, tag and rate everything!" [http://www.artsconnected.org/]

Benbough Operating Foundation, the Balboa Park Online Collaborative was created to fundamentally change the way museums, cultural arts and science institutions in Balboa Park approach the use of online technology. [http://www.bpoc.org/]

Experienceology: Helping museums and nonprofits improve visitor experiences with: Online museum and tech classes; Interactive webinars with experts; & Coaching for interpretive master planning and exhibit development [http://www.experienceology.com/]

Western Museums Assoc. Social media strategies for museums [http://westmuse.wordpress.com]